{"id":4842,"date":"2023-08-16T17:15:23","date_gmt":"2023-08-16T09:15:23","guid":{"rendered":"https:\/\/blog.multiable.com\/zh\/?p=4842"},"modified":"2023-08-15T16:17:27","modified_gmt":"2023-08-15T08:17:27","slug":"%e3%80%8c%e7%86%8a%e8%b2%93%e3%80%8d%e4%b9%8b%e6%95%88%e7%8e%87%ef%bc%9a%e7%82%ba%e4%bb%80%e9%ba%bcerp%e7%b3%bb%e7%b5%b1%e5%b0%8d%e6%b3%a8%e5%a1%91%e8%a1%8c%e6%a5%ad%e5%a6%82%e6%ad%a4%e9%87%8d","status":"publish","type":"post","link":"https:\/\/blog.multiable.com\/zh\/2023\/08\/16\/the-fast-food-industrys-battle-for-customers-in-global-marketing","title":{"rendered":"\u5feb\u9910\u696d\u5728\u5168\u7403\u5e02\u5834\u4e2d\u722d\u53d6\u5ba2\u6236\u7684\u6230\u9b25"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row row_type=&#8221;row&#8221; stretch_row_type=&#8221;no&#8221;][vc_column][vc_column_text]<span style=\"font-family: arial, helvetica, 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helvetica, sans-serif;\"><strong>\u54c1\u724c\u4e00\u81f4\u6027\u7684\u7dad\u8b77<\/strong>\uff1a\u5feb\u9910\u9023\u9396\u5e97\u5728\u591a\u500b\u570b\u5bb6\u7d93\u71df\uff0c\u8981\u5728\u4e0d\u540c\u7684\u6587\u5316\u548c\u5e02\u5834\u4e2d\u4fdd\u6301\u4e00\u81f4\u7684\u54c1\u724c\u50b3\u64ad\u548c\u8cea\u91cf\u662f\u4e00\u9805\u8271\u5de8\u7684\u4efb\u52d9\u3002<\/span><\/li>\n<\/ol>\n<h3><span style=\"font-family: arial, helvetica, sans-serif;\">CRM\u7cfb\u7d71\u5728\u61c9\u5c0d\u9019\u4e9b\u6311\u6230\u4e2d\u7684\u4f5c\u7528<\/span><\/h3>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">CRM\u7cfb\u7d71\u662f\u4e00\u500b\u6709\u50f9\u503c\u7684\u5de5\u5177\uff0c\u6709\u52a9\u65bc\u5feb\u9910\u9023\u9396\u5e97\u6709\u6548\u61c9\u5c0d\u9019\u4e9b\u5168\u7403\u5e02\u5834\u6311\u6230\u3002\u4ee5\u4e0b\u662f\u5176\u4f5c\u7528\uff1a<\/span><\/p>\n<ol>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>\u5ba2\u6236\u6578\u64da\u7ba1\u7406<\/strong>\uff1aCRM\u7cfb\u7d71\u4f7f\u5feb\u9910\u9023\u9396\u5e97\u80fd\u5920\u6709\u6548\u6536\u96c6\u548c\u7ba1\u7406\u5ba2\u6236\u6578\u64da\u3002\u9019\u4e9b\u6578\u64da\u5305\u62ec\u5ba2\u6236\u504f\u597d\u3001\u8cfc\u8cb7\u6b77\u53f2\u3001\u4eba\u53e3\u7d71\u8a08\u548c\u53cd\u994b\u610f\u898b\u3002\u901a\u904e\u7d44\u7e54\u548c\u5206\u6790\u9019\u4e9b\u6578\u64da\uff0c\u5feb\u9910\u9023\u9396\u5e97\u53ef\u4ee5\u7372\u5f97\u6709\u50f9\u503c\u7684\u5ba2\u6236\u884c\u70ba\u548c\u504f\u597d\u7684\u6d1e\u5bdf\u3002<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, 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sans-serif;\"><strong>\u7c21\u5316\u5fe0\u8aa0\u5ea6\u8a08\u5283<\/strong>\uff1aCRM\u7cfb\u7d71\u4f7f\u5feb\u9910\u9023\u9396\u5e97\u80fd\u5920\u9ad8\u6548\u5730\u5275\u5efa\u548c\u7ba1\u7406\u5fe0\u8aa0\u5ea6\u8a08\u5283\u3002\u901a\u904e\u9019\u4e9b\u8a08\u5283\uff0c\u4ed6\u5011\u53ef\u4ee5\u901a\u904e\u63d0\u4f9b\u7368\u5bb6\u798f\u5229\u3001\u6298\u6263\u548c\u734e\u52f5\u4f86\u734e\u52f5\u548c\u4fdd\u7559\u5fe0\u5be6\u5ba2\u6236\u3002\u9019\u6709\u52a9\u65bc\u5efa\u7acb\u5ba2\u6236\u5fe0\u8aa0\u5ea6\u4e26\u9f13\u52f5\u91cd\u8907\u5149\u9867\u3002<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, 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